Millions of concurrent inbound sessions. Every channel. Speed and governance, never traded off.
average lift in offer acceptance rate with real-time AI decisioning
personalized interactions served per month at a leading Asian financial services group
real-time customer sessions managed monthly at one global banking group
annual customer interactions via centralized decisioning at one North American financial institution
Not a technical platform, marketing borrows from IT. A marketing personalization platform built so your team owns the experience from strategy to live offer.
Import your web page, click to mark which sections show personalized offers or track events. No HTML editing. No developer ticket.
Which offer, who qualifies and when it expires. Next best action decisioning, set once and enforced across every customer, every session.
Design the omnichannel personalization strategy once. Web and call center agent desktops governed simultaneously from one management layer.
Context-aware personalization that acts on live signals. Browse twice, abandon a form, call about a product. Interact responds before the moment is gone.
Real-time interaction management dashboards surface live acceptance rates and MaxAI recommendations while the campaign is still running. Not next quarter.
Content personalization at scale. One template; Interact pulls in each customer's name, loyalty tier and offer details automatically. Millions of individualized executions.
Interact's real-time offer decisioning engine combines your business rules with AI-powered relevance scoring. The offer that surfaces is not just eligible; it is the one most likely to convert. Hyper-personalization at enterprise scale.
A customer who just browsed your mortgage page gets a mortgage offer. Not the credit card relevant six months ago. Live context refresh means every decision reflects this session, and your team controls every rule that governs it.
Interact gives your marketing team full control of the offer lifecycle, from first brief to live content personalization, with built-in offer deduplication ensuring no customer sees the same offer twice across channels. No development resources. No release cycles.
Customer views your offer. Doesn't act. Interact triggers a follow-up through Deliver, carrying the same offer informed by what just happened, automatically with no manual handoff.
One decisioning engine. One offer library. One customer profile. Web, call center or ATM: consistent, relevant and marketing-controlled.
Website
Dynamic banners and personalized zones, configured by marketing, not IT
Mobile App
In-app offer zones and contextual overlays that respond to live session behavior.
Call Center
Agent desktop prompts with the best next offer, scored for that specific customer at that moment.
ATM/Kiosk
On-screen offers at the point of transaction, where attention is highest and intent is clearest.
Single API personalization: any touchpoint that can call an API receives a personalized offer decision from Interact. No front-end rebuild, no infrastructure replacement required.
From next-best-offer at an ATM to retention scripts in a call center, Interact is the omnichannel customer engagement platform powering real-time decisions that grow revenue, reduce churn and deepen customer relationships.
Transaction completes. Interact serves a personalized cross-sell on the ATM screen in milliseconds. Relevant to this customer right now. Not a product they already hold.
Homepage banners and carousels personalized for every visitor, driven by browsing history, loyalty tier and live session behavior. Configured by marketing. No IT involved.
When a customer calls to cancel, the agent sees the optimal retention offer on their screen in real time, scored for that individual's tenure, usage and churn risk. Agents stop reading generic scripts. Customers get a reason to stay.
An insurer surfaces add-on policy offers when customers log in to the self-service portal. Offers reflect life-stage signals, coverage gaps and recent claim activity, making each visit feel like a conversation, not a catalog.
Trusted by enterprise marketing teams
Goal-Based Marketing, Messaging without Limits and Real-time personalization.
HCL Interact’s real-time offer capability is very good — helps make real-time decisions.
The real-time personalization and cross-channel decisioning capabilities make this platform stand out for enterprise marketing teams that need to act on customer signals immediately.
A 45-minute working session covering your inbound touchpoints, your offer strategy and what it takes to put marketing (not IT) in control of the next best experience your customers see, across every channel, in real time.
