See How HCL Unica+ Plan Brings Budgets, Briefs, and Approvals Into One Workflow
Book a personalized demo to see budgets, briefs, assets, and approvals connected in one workflow.
Plan, Govern, and Execute at Scale.
HCL Unica+ Plan connects marketing budgets, campaign briefs, digital assets, and approval workflows in one collaborative environment, helping teams control spend, streamline reviews, and move approved work into execution faster.
In this HCL Unica+ Plan demo, see how you can:
- Move approved briefs directly into campaign execution, no re-entry, no rework
- Allocate marketing budgets top-down and track spend with full audit visibility
- Govern every offer from creation to go-live, so nothing unapproved reaches a live campaign
- Align budgets, briefs and approvals across every business unit without handoff delays
What to expect in your HCL Unica+ demo?
A focused HCL Unica+ walkthrough built around your marketing goals, showing how to move faster with connected data, MaxAI, decisioning, and execution.
Why Enterprise Marketing Teams Choose HCL Unica+
Flexible Deployment
On-prem, private cloud, or hybrid with full control over data residency.
Governed AI
Auditable, explainable, human-in-the-loop AI built around your model, data, and rules.
Unified Customer Signals
One trusted data foundation for real-time personalization at scale.
Omnichannel Execution
Experience how an omnichannel marketing platform manages campaigns, journeys, and real-time offers across every channel.
What Our Customers Say
HCL Unica helped MACIF shift from mass campaigns to real-time, member-first journeys, lifting engagement and cutting unsubscribes with privacy-focused messaging. We chose Unica because it was a solution that allowed us to adapt to users, not the other way around.”
— Thomas Ricoux, Marketing Automation Lead, MACIF
There’s been a 3X boost in offer response rates thanks to enhanced targeting based on the customer behavior models we use. It only took us six months to get a return on our investment with Unica Interact.”
- Ali Kazerani, Senior Manager of Marketing Strategy of BMO Enterprise Marketing Group
Frequently Asked Questions
What is HCL Unica+ Plan?
HCL Unica+ Plan is marketing resource management software for planning, budgets, approvals, assets, and workflows.
How does HCL Unica+ Plan support marketing operations?
It connects marketing operations management with planning, governance, budgeting, and execution workflows.
How does it help with marketing budget management?
It helps teams allocate budgets, track spend, manage rollups, and maintain audit visibility.
What will I see in the Plan demo?
You’ll get a guided overview of how HCL Unica+ Plan supports marketing planning, budgeting, approvals, and workflow governance.
Who should request a Plan demo?
Marketing operations leaders, campaign planners, budget owners, brand teams, and approval stakeholders.
